Turn YouTube into a marketing weapon

Affiliate marketing as been gaining tremendous traction across the web and many people are switching to a novel of generating wealth through passive income using various affiliate marketing strategies. Blogging phenomena and a plethora of article directories and book marking sites such as Digg and Delicious are used to promote affiliate marketing. Those who understand the power of Internet to market their products are also leveraging the power of viral videos to those ends.

YouTube is the primary tool of affiliate marketers to introduce new products or services. Most marketers find this to be an extremely useful tool which delivers big bang for almost no bucks! Everyday, YouTube attracts millions of viewers and numerous affiliate marketers are able to attract thousands every day by cleverly titling and placing videos of their products like a book, a computer game or software.

YouTube and other broadcast yourself media like Vimeo and Widdler are being leveraged by all sizes of businesses -one man/woman basement business owners to multi-billion dollar international corporations. From music industry to large aircraft like Boeing, are being marketed by cleverly placed tags and keywords in videos posted online. Recently YouTube introduced click-to-buy links attached to their videos and linked to Amazon. Amazon has seen a significant upward spike in their sales of music and movie CDs and DVDs.

For average affiliate marketer who wants to use the power of video marketing, there are a many screen capture software such as Camtasia that will help create tutorials, events, product demonstrations etc. This gives affiliate marketers considerable power as they can redirect potential customers from online video pages to their web site and convert that visit into a sale. Thousands of such affiliate link redirects occurring everyday are making millions of dollars to affiliate marketers.

When your target audience views a video of a product that interests them, their enthusiasm gets ignited as their product in action. Such exposure has ballooned sales of products and services on the Internet that have been linked to YouTube. Words and writings cannot match the power of visuals of the video on the Internet. This enables people to feel more of an impulse as they get to view what they are seeking.

As an example, a potential customer can see on the video how a new website or software you are marketing will look like and work. Tutorial videos will give them added comfort of they will navigate the maze of installations and operations. All this puts them in a comfort zone to click on your buy button.

And yet, web marketing is in its infancy. Merchants are being born who had no marketing skills and who thought they could not successfully launch a marketing campaign. Advent of online video and the net has changed all that and given them tools which did not exist just a decade ago. For online affiliate marketers, YouTube has become a gold mine. No wonder YouTube is the world’s number 3 most popular website and number 2 search engine!

In conclusion, if you want to be a successful affiliate marketer, create something of value, identify your customer, create a video of your product/service, load them to YouTube, link them to your website. Yes, it is that simple -just some thought and effort.

Filed under: Internet Marketing

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